How My Client Landed Her New Job and Negotiated a 4% Salary Increase
Jenny had just negotiated her exit from her last company. Her confidence had taken a hit, she had lost sight of where she excelled, and lacked a clear career narrative. She knew she needed support as she kicked off her job search.
“I didn’t know how to weave together my story coming out of my last company. It was hard for me to see what I could do, what I had done, and understand the full arc of why it made sense.”
She was feeling stuck, demoralized, and reluctant to reconnect with her network – all factors that were hurting her ability to quickly and confidently land her ideal role.
The approach we took
One of the first things we did was reframe how Jenny looked at her career trajectory. I helped her discover the through line in her career and we developed a strong narrative about how her experiences across different types of organizations gave her a diversified perspective that set her apart from others.
We also developed her personal brand, honing in on her unique skills and leadership traits, as well as the pivotal accomplishments that showcased her skills and values in action.
Not only did that help Jenny feel more empowered and confident about her career narrative, but it also helped her articulate her value proposition in her networking conversations, resume, and interview talking points.
“Our work together helped me understand how to frame my story in a way that other people can get and rebuild my confidence to recognize that I have done some cool stuff. I never would have shown up in the way that I can now.”
Together, we also:
Explored various career path options, evaluating the types of roles that excited her and allowed her strengths to shine.
Shifted Jenny from the “I’ve got to get out there” job search frenzy into being more methodical and strategic in her approach.
Revamped her resume with her compelling and impressive career narrative and taught her how to use LinkedIn more effectively.
Prepped her for interviews and built her resiliency to stay positive when opportunities didn’t move forward.
How she landed her new job
With improved confidence and a compelling narrative she felt proud of, Jenny began meeting with former colleagues and leveraged those connections to get introduced to new people.
One of her new connections mentioned an organization that matched Jenny’s interests. When Jenny researched the company, they had a job opening that was a perfect fit for her.
She applied – with her new and improved assets – and went through several rounds of interviews, including meeting with several of the company’s C-level executives.
”My resume never would have gotten picked up if I hadn't revamped it with you. And the work we did on honing my pitch worked – I could tell they were impressed with how I was framing my experience. It gave enough of a hook to want to learn more about me and find those places of alignment.”
Rediscovering her spark with a 4% salary increase
Jenny landed the offer and we met to strategize about what she wanted to negotiate in her package. She got clear on what mattered most, worked through her talking points, and became confident and equipped to have the counteroffer conversation.
In the end, Jenny got a 4% increase in compensation. On top of that, the real value was in Jenny rediscovering her spark.
“It felt good to ask for what I wanted, and I feel valued and ready to hit the ground running. I have a lot to offer. And there’s a place where I can do that.”
If you want to improve your job search approach to command top dollar and land your next role faster, let’s talk.
“I would highly recommend that anyone contemplating a career change or going through one reach out to Ava. There’s no need to go it alone, and I couldn’t have asked for a better partner.”